11 October 2011

unravelling code L1212

People have the funniest habit of scrutinizing the teensiest details. We can't blame you. Lacoste is pricey. It's only right to stick your nose into things. 

Code L1212 on the tag is one of the things that have piqued potential buyers' curiosity. What do the numbers mean?

The code is meant to be spelled as "L.12.12" actually, corrects the company in its official press kit.

The combination stands for a number of things, and you'll be surprised at how much information you can get from such a short code: the maker, the fabric and the general look of the apparel. Unravelling the code gives you the following:

  • L stands for Lacoste, the (family) name of the founder of the famous designer brand
  • 1 stands for the type of fabric that the shirt is made of: the cotton pique
  • 2 stands for the length of the sleeves: short. Long-sleeved Lacoste shirts use code 3.
  • 12 stands for the version which Lacoste considered as the "perfect" shirt 

1 comments:

Midnight Cowgirl on October 11, 2011 at 9:19 AM said...

Good to know!

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